Demler increases scope of operation 

A new corporation name will lead to an increase in services offered by a local businesswoman. Carol Demler Financial Services of West Bend has officially been renamed CDFS, an intentionally ambiguous name. In addition to continuing the operation of Carol Demler Financial Services, Demler will also do business as Carol Demler’s Fun Stays. After nearly  two decades in the insurance business, Demler said she welcomes the chance to sideline in a business that focuses on “fun”. Her love of travel prompted the creation of Fun Stays, an agency aimed at providing affordable vacation accommodations at timeshare condominiums.

Carol and  her husband Steve Demler recognized 12 years ago that their shared interest in travel could put a strain on their family budget. They purchased a timeshare condominium in Wisconsin Dells. Two years later, the Demlers purchased a second unit in Panama City Beach, which they sold when they bought a larger timeshare unit in Daytona Beach. They didn’t stop there. In 1994, the Demlers bought a condo in Myrtle Beach, S. C. And another one near Wisconsin Dells, both of which offered the capability to do 52 weeks of timesharing. Because the Demlers couldn’t travel enough to utilize all of the properties, the Dells and Myrtle Beach condos were placed on a rental program, Carol Demler said.

The Demlers became associated with C.A.R.E. (Cooperative Association of Resort Exchange), a networking system of resort developers, vacation wholesalers, travel clubs and timeshare exchangers throughout the world. Working through C.A.R.E., Fun Stays will add a new twist to timeshare exchanging. A person owning a timeshare or comparable vacation property will be able to execute an exchange through Fun Stays at a discounted rate compared to international travel exchange associations, Demler said. But Fun Stays’ primary market is clients who don’t have timeshares and would like to take part in the exchange process anyway, Demler said.

The total cost of a vacation week through Fun Stays will be between $300 and $500*, depending on time of year, size of units and level of demand for the requested destination, Demler said. Fun Stays will have no membership fee and clients won’t have to pay until vacation accommodations are confirmed. Fun Stays won’t be the primary focus of CDFS, but it is one that Demler said she eagerly anticipates. “I am looking forward to adding ‘fun’ to my business,” she said.

Give Carol a call!